STORYTELLING IS AT THE CORE OF EFFECTIVE EVALUATION

It’s well known that effective evaluation has storytelling at its core.

Even when working with quantitative data, the key lies in extracting meaningful insights and communicating them in ways that audiences, readers, or stakeholders can truly understand.

Through my work with Pinescope Video, I’ve been operating at the intersection of evaluation and storytelling for several years. That said, I’m always keen to deepen my understanding of these processes. Thanks to Kate Griffin of Whale Arts for pointing me towards this insightful report from Future Arts Centres, which explores the use of the Most Significant Change methodology.

Well worth a brief read for anyone interested in evaluation, impact, or the power of stories.

https://futureartscentres.org.uk/app/uploads/2024/07/FAC-MSC-Report-July-24-LR-1.pdf